History cast in form: Packaging design for Devrim 1923

"Good design carries conviction – and sometimes, it carries history." — 7i7® Design GmbH

Devrim 1923 is no ordinary spirit. The brand is a tribute to Turkish history, craftsmanship, and a standard of quality that earns international acclaim. Awarded Silver at the World Spirits Award 2025, Devrim 1923 represents a positioning that goes far beyond the shelf. 7i7® developed the bottle design, creating packaging that unites cultural heritage with a contemporary design language.

Packaging as a cultural object

The heart of the design is the bottle itself: a ceramic-style form with a wooden cork that communicates quality through touch alone. The color palette shifts between deep navy blue and warm cream white, refined by gold typography and delicate illustrations that draw on traditional Turkish motifs. Figures from shadow theater, floral ornaments, and calligraphic dates combine to create a visual language that radiates both historical depth and design precision.

Every line on the bottle is a deliberate choice—not mere decoration, but part of a holistic concept that tells the brand's identity from the outside in. Limited editions, such as the "101. Yıl" motif, underscore the product's collectible value, elevating the design into a category where bottles are kept rather than discarded.

Staging with impact

The product photography, which showcases the design, consistently extends the design language into the visual space. Warm light, atmospheric backdrops of natural stone and historical reliefs, and dramatic depth of field result in images that do more than just show the product—they give it meaning.

Conclusion

With Devrim 1923, we created packaging that is unparalleled in the spirits industry. The combination of cultural narrative, artisanal form, and a consistent design philosophy makes the bottle an object with its own unique expression—internationally acclaimed and unmistakable on any shelf.